Fourseven

There is something about miniature models of real-life things that make them so adorable. Specially when they are intricately made, without a single detail missing, and resemble their real life counterparts to the T. Well except for the size! fourseven.in is a jewelry brand that you offers you a wide range of bracelets, rings, necklaces, anklets etc. The highlight of their collection is definitely their Indian Masala Charms – all inspired by various aspects of India.I used to love charm bracelets as a kid, so it was an obvious choice for me to hand pick my favorite ones from their website to try them on! There is the auto or the tuk-tuk, the very well detailed kettle, a cutting chai glass, a typical shehnai and a miniature tabla!

The whole point of charms is to add a personal touch to your overall outfit, so it’s completely up to you whether you want to stack ’em all up on a bracelet or have a single charm dangling on a long chain, or maybe even add them to your bag. I threw them all together to form a chunky, interesting bracelet to add an Indian element to my otherwise western outfit (outfit in the next post!). And believe me they are such conversation starters!

Fourseven also has necklaces that are very delicate and modern. Their infinity charm necklace is one piece that I really loved! It’s a dainty little piece that can go on anything and doesn’t need any other addition to make the look stand out. Definitely one of my favorite pieces!

The individual charms can be paired with almost anything. A single charm worn as a pendant was another look that I preferred. It’s a great addition to your look when you are not in the mood to clutter it with something chunky. Their jewelry is unique in a way that it becomes part of your life. It’s not just something pretty. It will always mean something to you!

All their charms are made of sterling silver and inspired by various aspects of India – including the name! Four-Seven -> 1947 -> The day India decided to stand and shine on her own. Their pieces are for the modern Indian woman and there are enough options to suit all the various personas that an urban woman dons. In the words of Rebekkah Kumar – ‘The woman who chooses fourseven jewelry should love it even twenty years from now, as much as she loves it on the day she receives it.’ If you like these charms do check out fourseven for more of them!