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Fashion Fable –

June 5, 2016

If you’ve seen Anushree Reddy’s floral lehengas in delicate colors or Gauri and Nainika’s striking color palate and prints, you’d feel like you’ve stepped into a fairy tale. And for those of you who have got the moolah to spend, you can shop this collection, and step into the fairytale – rightly named as the fashion fable from Couture Yard was launched by Preeti Reddy and is a holistic platform where fashionistas from all over the world can connect with the best designers across India.

Recently they have launched their best story ever. A collection of some of the biggest names in fashion, straight off the ramp from LFW and Amazon fashion week and available exclusively on coutureyard. Check them out below:

Anushree Reddy

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With enchanting colors that are all at the same time pretty, fun, delicate, feminine and striking, Anushree Reddy is on top of many brides’ shopping list. There is something about each of her collections that is really very enchanting. Her signature style and colors are way different from what are considered ‘traditional bridal color’s. And maybe that is what makes them so appealing. Plenty of her works are elegant raw silks, with floral, paisley, sequin and zardosi work.

Gauri and Nainika

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Their collection at Amazon Fashion Week was nothing short of breathtaking. A very cocktail chic collection with bright pansy prints, striking shapes and silhouettes, and very bold colors complemented by soft ruffles. Fresh and unique, you can picture yourself wearing these for a lovely summer cocktail party or a summer beach wedding.

Jayanti Reddy

jayanthi reddy online india, buy jayanthi reddy online coutureyard, buy jayanthi reddy hyderabad, coututreyard jayanthi reddy latest collectionPersonally I love her designs and have been following her since way before her debut in Lakme Fashion Week. I’ve always felt she was one of the rare talented ones from Hyderabad. With embellished crop tops, dhoti pants and grand chanderi lehengas, it is a perfect blend of sticking to traditional concepts and still experimenting with upcoming fashion trends. There is a strong emphasis on naturally dyed, hand woven textiles, embellished with intricate embroidery. Both casual wear and festive wear are sleek in her signature style.

Anju Modi

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Gaurang Shah

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Shop the entire collection of each of these designers exclusively on


1 Comment

  • Reply Omzara June 6, 2016 at 2:43 pm

    I loved Gaurang Shah’s collection the most. With the traditional outfits presented in different styles all the combinations are really impressive.

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